Key Concepts and Questions

KEY CONCEPTS AND QUESTIONS:

•  Let me start the first KCQ with the market and demand.After going through the company's information  it was seen that the demand for recreational vehicles had been soft since the start of the 2012 financial year reflecting a gradual decline in consumer sentiment.Caravan builds have declined and there has been a shift in buyer preference towards lower specification and price point vehicles, which has affected industry revenue and margins. The trend is also relevant to Camec, which is the largest supplier of parts and accessories to the industry.Demand for canopies and trays for commercial vehicles improved after the natural disasters in Asia that affected the previous year, but remained subdued reflecting business sentiment in Australia.

•  The second thing I have noticed by seeing the sales revenue for the four years that in 2011 the sales revenue was 465,829,000 which was the highest comparing to the other 3 years. Usually the sales revenue in 2013 should have increased more because as I mentioned in the first KCQ that the demand for canopies and trays for commercial vehicles which improved.

• The principal activities of the entities in the Group during the financial year were manufacture and sale of caravans, parts and accessories and design, manufacture, sale and rental of manufactured accommodation.